Impact of educational level on the awareness toward the consumption of organic foods: An insight of green marketing in Türkiye and Algeria

Abstract

  Using the independent-samples t-test, this paper examines whether the educational level impact on the awareness with the consumption of organic meals in Türkiye and Algeria. Including 81 participants, in which 80.2 % are under graduated and graduated, while the rest (19.8 %) are post-graduated; consequently, this study concluded that there is no significant difference regarding well-being concerns.

Key Words- Consumer behavior, green marketing, organic foods, two sample t-test, Turkiye, Algeria.