The Role of Corporate Social Responsibility (CSR) in Reducing Environmental Impact Dr. Neetu Purohit1

Abstract

  Corporate Social Responsibility (CSR) has emerged as a vital framework through which businesses contribute to societal goals, including the reduction of environmental impacts. In an era marked by heightened concerns over climate change, resource depletion, and ecological degradation, CSR offers businesses a strategic approach to integrate sustainability into their operations. This paper examines the role of CSR in reducing environmental impact, focusing on how companies adopt sustainable practices, implement eco-friendly technologies, and engage stakeholders in environmental stewardship. By aligning corporate goals with environmental objectives, firms are not only able to mitigate their carbon footprints but also enhance their reputation, improve customer loyalty, and potentially increase profitability.

  CSR initiatives often include reducing waste, improving energy efficiency, promoting the use of renewable resources, and complying with environmental regulations, all of which contribute to lessening negative environmental impacts. This paper explores various case studies of corporations that have successfully embedded CSR into their core strategies, highlighting how these actions translate into measurable environmental benefits such as reduced greenhouse gas emissions, lower energy consumption, and less waste generation. Moreover, the paper investigates the role of CSR in fostering innovation, where companies invest in green technologies and sustainable product designs, ultimately contributing to long-term environmental sustainability.

This study aims to offer insights into how CSR can be a powerful tool in driving meaningful environmental progress while maintaining corporate competitiveness.

Keywords:- Corporate Social Responsibility (CSR), Environmental impact, Sustainability, Green innovation