Youth and Cultural Shift: Impact on Social Responsibilities

Abstract

The contemporary era has witnessed rapid cultural shifts driven by globalization, technological advancements, and social media. These changes have significantly impacted youth, shaping their values, behaviours, and social responsibilities. This paper explores the relationship between cultural transformation and youth social responsibilities, analysing how shifting norms influence their engagement in civic duties, ethical decision-making, and communal participation. In the context of youth and cultural shifts, modernization has accelerated changes in values, responsibilities, and social roles, influencing how young people engage with civic duties, work, and ethics. Yogendra Singh, a prominent Indian sociologist, has contributed significantly to the understanding of Indian society and its transformation in the context of modernization, that modernization is not a homogenizing force that leads to the erosion of cultural diversity, but rather a complex and multidimensional process that interacts with and transforms traditional structures in unique ways.

Social responsibility refers to the ethical obligations that individuals or organizations have towards society. Today’s youth is well aware of their social responsibility towards society, and they are taking up initiatives to make positive changes. This research paper aims to explore the impact of social responsibility in today’s youth. This research paper will also investigate the importance of social responsibility and why it is essential to inculcate it in today's youth. The study aims to determine the level of social responsibility among the youth and examine the impact of social responsibility on their well-being and societal development. It also looks at how social responsibility can be nurtured among the youth and how it can be used as a tool for personal growth and community development.

Keywords: Social Responsibility, Ethical Decisions, Modernization, Cultural Shift.