Does the nationality impact on the awareness toward the consumption of organic foods in developing countries? : insights from Turkiye and Algeria

Abstract

This study aims to investigate the impact of respondents' nationality on their use of organic foods. This type of product is illustrated using natural milk and olive oil. The approach used in this study was an online survey conducted between January and November 2022 with 81 respondents from two developing countries (Türkiye and Algeria). The results were then examined using SPSS software V26 in order to perform the Chi-square test.

The findings show that the willingness to use organic food in the future in order to consume organic food is independent of respondents' age. It means that in this scenario, both Turkish and Algerians are willing to consume it (p-value = 0.496).

Keywords: Consumer behaviour-Green marketing-Organics food- Chi-square test- Gender-Türkiye-Algeria.